Marketing Manager Resume Example & Writing Tips Free 2024

Author
Yana Trihub - Founder, CEO, and Mastermind

How to Write a Resume for Marketing Manager Job: Best Tips

Good advertising is extremely important in marketing. The same thing applies to resumes. A poor presentation can destroy even a successful candidate. Therefore, a well-written profile is the key to success both for an entry-level and experienced employee.

Resume Summary or Career Objective

Write a few sentences that best emphasize your professional merits. This section sets the tone for the entire document. And if the description does not impress the hiring manager, they are unlikely to read your text to the end.

Skills

Listing your talents and abilities is like SEO. You need to find keywords that will satisfy the software search. Use the skills from the marketing manager job description, which can be inserted into your copy.

Education

Do not ignore this section even if you have an excellent success story. Indicate from which university or college you graduated. It would also be good if you can list continuing education courses or additional certificates.

Work history

This box should contain your career history. List the name of the company, basic duties, successes achieved, and years of involvement. Be concise but eloquent. Do not write too many of your tasks. Instead, indicate the main achievements at each place of work.

Now, check out three simple writing tips for your position particularly:

An excellent candidate always follows modern marketing trends. This includes visual content. Many companies spend a lot of money to create a perfect visualization that will promote services on social networks and Internet platforms.

The employer wants to see exactly what you have achieved. An effective way to show this is to use data. For example, the correct format is: "increased brand recognition by 35%" or "successfully led a marketing company worth $400,000".

In a competent presentation, it is important to maintain a balance of hard and soft skills. Leadership, creativity, and the ability to communicate and interact are essential skills for a marketing manager resume. Add them to your description.

Advice from the GetCoverLetter Hiring Expert

“Marketing, both online and offline, is a highly dynamic field that requires specialists never to stop learning to be competitive in the labor market. One of the most significant values employers expect from candidates is flexibility in marketing skills and technologies. While there is a particular stack of tools and techniques you are comfortable with, mastering a new marketing tool or research approach should not be an issue. Regarding marketing specialists, the lack of skills is not so critical as the inability to learn something new.

During the interview, recruiters may ask marketing managers situational questions to assess their critical thinking capabilities and creativity. The answers also show how well a person reacts in unexpected situations and produces rational decisions while under stress. And this is where candidates with no experience can shine. Get ready for such questions to show the best of your enthusiasm, suggesting the right solutions.”

Author

Valeriia Kozarezova

Editor-in-chief, Career Expert

Professional Marketing Manager Resume Example

To see how a marketing pro should express their career experience and goals, check this free marketing manager resume sample. Pass a 5-step questionnaire to fill in all necessary details, download your resume in PDF format and use it to win your desired job.

Michael

Stevens

Marketing Manager

43 Willow Road

e: michael.stevens@mail.com

t: 923-133-2579

Education

2012 - Bachelor’s Degree in Informational Technologies
The University of Florida, Gainesville, FL
2013 - Google Digital Marketing Courses
2013 - SEMRUSH Academy Marketing Courses

Profile

Dedicated, analytics-driven marketing manager with 7 years of experience in digital marketing. Built powerful online advertising campaigns to expand the commercial capabilities of 50+ clients worldwide. Seeking to leverage my skills and knowledge to reach the marketing goals of Signature Inc.

Skills

Data Analysis
Social media marketing
Google Analytics
SEO
Creativity
Project Management
Cross-Functional Partnerships
Excellent communicator

Work History

Marketing Manager

McKing Advertising. Orlando, FL / 2016-2020

Managed a team of 15 online marketing specialists, successfully delegated tasks, and performed process quality control.
Developed and managed online ad campaigns for key company clients. Proven track records of average 27% growth in lead conversion.
Developed online marketing strategies for company clients to increase profit and improve brand awareness among target audiences.
Collaborated with third-party online advertisers and promotion partners to cover the clients’ needs in expanding their market presence.
Trained junior specialists and provided the onboarding process to new employees.

Digital Marketing Assistant

Gartner Group, Orlando, FL / 2013 - 2016

Conducted competitive market research to analyze the market and outline the primary marketing goals.
Contributed to building the company’s online marketing strategy.
Increased online sales by 17% within the first year by launching online advertisement campaigns (Google and Facebook).
Increased brand awareness by 35% by establishing the company presence on new channels (B2B advertising platforms & social networks).
Reduced advertising costs by 15% due to implementing efficient testing practices and more-in-depth customer behavior analysis.

This example is not commercial and has a demonstrative function only. If you need unique Resume please proceed to our editor.

Get what you’ve been looking for - a cool resume in a few simple steps!

Document writing tips

Consistent formatting.
The whole document needs consistent formatting: use the same fonts, margins, line spaces, and colors across all document sections. To split information into blocks, use headers and subheaders, lists, and columns.
Do not justify your text by width.
Stretched text lines look a bit lousy and divert the reader's attention. Having some free space at the end of each line keeps the focus on reading. Also, avoid narrow line spacing to maintain high readability.
Always start with an outline.
Before dipping into the details, outline the document’s subject and purpose to let the reader know what it is about. When writing the document body, keep this purpose in mind to keep it free from unnecessary details not related to the subject.

Main benefits of creating your resume for a marketing manager in our builder

Create your resume online with no need to download and install any software. All your documents are securely stored online, accessible from any device at any moment of need.

You can create a modern-looking, perfectly structured, and formatted PDF resume within a few minutes. No technical or design skills required.

Tailor your resume to each position you apply to increase your chances for a successful hire. All your documents can be edited online, allowing you to easily make all necessary tweaks to the content and appearance.

Build your perfect resume with our editor!

Marketing Manager Resume Template

An integral part of advertising is beautiful content. Do the same with your copy. Use our generator to choose a beautiful and modern layout that will set you apart from the rest of the applicants.

Use this template

Or choose any other template from our template gallery

Overall rating 4.4

Use this template

Or choose any other template from our template gallery

Overall rating 4.6

Hiring Trends

Digital transformation.
The Pandemic period has become the global catalyst for digitalization of all business spheres. Many companies admit that remote operation is more cost-effective, and very few will return to working from offices. Recruiters are looking for marketing talents who can effectively communicate with colleagues and clients through digital channels and virtually set up and run all working processes online.
Employers focus on increasing brand awareness.
89% of millennials start looking for a job at Google. 84% of job seekers state that the employer’s company reputation is essential. The hidden job market loses its weight, as now employers fight for marketing talents publicly. Hiring companies pay much attention to boosting their brand awareness through social media channels and online advertising. The end goal is to attract candidates whose values coincide with the employer’s vision for long-term, comfortable employment.

Digital transformation.
The Pandemic period has become the global catalyst for digitalization of all business spheres. Many companies admit that remote operation is more cost-effective, and very few will return to working from offices. Recruiters are looking for marketing talents who can effectively communicate with colleagues and clients through digital channels and virtually set up and run all working processes online.
Employers focus on increasing brand awareness.
89% of millennials start looking for a job at Google. 84% of job seekers state that the employer’s company reputation is essential. The hidden job market loses its weight, as now employers fight for marketing talents publicly. Hiring companies pay much attention to boosting their brand awareness through social media channels and online advertising. The end goal is to attract candidates whose values coincide with the employer’s vision for long-term, comfortable employment.

Our customers’ feedback

See what other users have to say after using our editor to apply for the same position as you:

Virginia W.

“I checked the database for designs, they are gorgeous just like all other functions! I’m your fan now and will definitely use this site again next time.”

Marilyn J.

“Perfect customer service! The editor assisted me in tailoring a resume for the marketing manager position that helped me get the job. I recommend this app to anyone who tries to be hired.”

Edith E.

“I like this site. I created a couple of copies for different companies and received positive feedback from all of them. Great job, guys!”

Frequently Asked Questions

How can I be sure that my resume information fits the one-page resume format?
There is a maximum allowed space for each resume section in our builder to avoid any formatting issues. This way, you can be sure your information fits a one-page format.
What are the top hard skills for the marketing manager resume?
The top skills for marketing managers include Data Analysis, SEO, PPC, Content Marketing, Email Marketing, Machine Learning, and Conversion Rate Optimization. We recommend relying on the specific job opening requirements, as they may not coincide with overall industry trends.
What contact details should I put into a CV or resume for a marketing manager?
Put your personal email and phone number at the top of the resume so that a recruiter can easily reach you.
How to download a resume from your builder?
Once you finish filling in your resume content, the builder exports it to PDF — the best resume format for a marketing manager position. You can download the PDF copy for further use or email it.

Getting an impressive resume will be easy and effective with us!

Other great resumes from this industry

Want to know more about hiring secrets among other popular positions? Check the tips below on how to compose resumes for related jobs.